Books Slideshow: How to Sell Your Teams on Collaboration Tools

By Dennis McCafferty  |  Posted 06-12-2012
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Emerging collaboration tools and platforms have the potential to make companies innovative and competitive, but CIOs and senior IT managers often find their flocks try to resist these changes. In his book, "The Collaborative Organization: A Strategic Guide to Solving Your Internal Business Challenges Using Emerging Social and Collaborative Tools," (McGraw-Hill Professional/Available this month), author Jacob Morgan explores the classic reasons given for not moving forward with collaboration initiatives and alleges that modern collaborative platforms aren't actually new. "In fact," he writes, "collaboration has been around since the first humans grunted at each other while planning their next kill for sustenance." And now, 21st Century technologies have made it easier to access, share and improve ideas. Here CIO Insight takes a look at how some resist collaborative change and how you, as a CIO, can respond to put their misgivings to rest for good. Morgan is principal and cofounder of Chess Media Group, which works with organizations to use social and collaborative tools to solve business problems.

"We already have a collaborative tool: email."

Response: Email clutters in-boxes and is ignored. Tools like Wikis allow information to be more effectively shared and stored.
"We already have a collaborative tool: email."
 
 
Dennis McCafferty is a freelance writer for Baseline Magazine.
 
 
 

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