- The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
by G. Richard Shell and Mario Moussa
- Covert Persuasion: Psychological Tactics and Tricks to Win the Game
by Kevin Hogan and James Speakman
- Influence: The Psychology of Persuasion
by Robert B. Cialdini
- Yes!: 50 Scientifically Proven Ways to Be Persuasive
by Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini
- Persuasion IQ: The 10 Skills You Need to Get Exactly What You Want
by Kurt Mortensen
- Maximum Influence: The 12 Universal Laws of Power Persuasion
by Kurt W. Mortensen and Robert G. Allen
- Persuasion: The Art of Getting What You Want
by Dave Lakhani