Expert Voices Slideshow: Presentation Secrets of Steve Jobs

By CIOinsight  |  Posted 11-10-2009
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This list of "7 Lessons from a Marketing Genius" was created by Carmine Gallo, author of The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience. Apple CEO Jobs is considered one of the greatest marketers in corporate history. For more than three decades, he has delivered legendary keynote presentations, raised product launches to an art form and successfully communicated the benefits of Apple products to millions of customers. Whether you're in sales, marketing, advertising or public relations, Steve Jobs has something to teach you about telling your brand story.

Presentation Secrets of Steve Jobs

1. Plan in analog

Jobs prepares presentations in the world of pen and paper. He brainstorms, sketches and draws on whiteboards.

Presentation Secrets of Steve Jobs
 
 
 
 
 
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