Google (NASDAQ:GOOG) June 15 added new features to its Google Sync application geared toward improving the work experiences for corporate iPhone and iPad users.
Google released Google Sync in February 2009 to let users synchronize their Gmail Contacts and Google Calendar with their iPhone, Windows Mobile and Nokia S60 devices. The tool leverages the Microsoft Exchange ActiveSync protocol for synchronicity across apps.
The search engine later added push mail support for iPhone, iPod Touch and Windows Mobile-based smartphones to Sync.
Now Google is letting iPhone and iPad users with Gmail and Google Apps e-mail accounts search all of their e-mails in Gmail, instead of just those stored locally by the iOS email application.
iPhone and iPad users may also now send email from any address they want, a boon for users who manage multiple email aliases from one Gmail account. Google essentially applied its "Send Mail as" Gmail feature to the iOS mail app.
Finally, users may also now accept, decline or edit calendar events from the iOS calendar app.
The majority of the 100 million iPhones and more than 25 million iPads activated worldwide are used in the consumer sector. However, Apple is seeing a growing number of enterprise workers using its iOS devices thanks to their ease-of-use and steadily improving security features.