- Workforce motivation expert Jon Gordon, a consultant for the NFL and numerous Fortune 500 enterprises, and the author of The Shark and the Goldfish: Positive Ways to Thrive During Waves of Change, has ten recommendations for reenergizing and engaging employees in the face of economic turmoil.
- Focus on people, not numbers.
"Culture drives behavior, behavior drives habits, and habits drive results."
- Model good behavior
Actions rather than words set the tone for employees.
- Lead from the front
"Now is not a time to be barricaded in your office. Now is a time to be in the trenches with your people, leading, working, and building a successful future."
- Practice positive leadership
Remain purposeful. "Negativity and fear are probably knocking your people off balance."
- Fill the void
Uncertainty breeds fear. Be transparent. Communicate.
- Put energy vampires on notice
"If your biggest complainer happens to be your highest performer, his negative energy outweighs his positive contributions."
- Forbid complaints without solutions
Identifying problems: good. Proposing ways around them: better
- Mold heroes, not victims
"Choose faith over fear. The two share a future that hasn't happened yet. And the main thing that separates them is hope."
- Focus on small wins
Reward incremental progress, and the leaps forward will take care of themselves.
- Put go-getters in key positions
"People who aren't in the right positions won't thrive-and your organization will constantly find itself struggling."
Leadership 
