PwC's Parker adds that mobile cloud access can also help a company empower its employees to use whichever mobile device they think is most appropriate for their needs. "The best talent are creating their own personalized combination of device and cloud apps that enhance their performance -- not because central IT laid it out for them, but because [they took the initiative to do it] themselves," he says. "So, anticipate device diversity.
For enterprise apps, that means supporting access across a variety of devices. "The best practice is to try to make applications as [device-agnostic] as possible, which leads you in the Web-app direction," Parker says. "The great news is that there's [the] emerging standard of HTML5, which is going to make the vast majority of apps that you'd want to support from the enterprise capable of being developed in that device-agnostic frame."