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Case Study: Merging IT at DaimlerChrysler



By Paul A. Eisenstein
2002-03-18
Article Views: 17029
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  Table of Contents:
  1. Case Study: Merging IT at DaimlerChrysler
  2. ' Sluggish Acceleration '
  3. ' Repair Work '
  4. ' The Road Ahead '
  5. ' Focus'
  6. ' CIO Roadmap '
  7. ' Resources '

Three years after the merger of Chrysler and Daimler-Benz, the marriage has run out of gas and the company is leaking red ink. Can technology come to the rescue?

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Case Study: Merging IT at DaimlerChrysler - ' Resources '


( Page 7 of 7 )

Resources

Books and Papers

    From Promise to Performance: A Journey of Transformation at SmithKline Beecham
    By Robert P. Bauman. Harvard Business School Publishing, 1996

    Managing Cultural Differences: Effective Strategy and Execution Across Cultures in Global Corporate Alliances
    By Piero Morosini. Elsevier Science, 1998

    Taken for a Ride: How Daimler-Benz Drove Off with Chrysler
    By Bill Vlasic and Bradley A. Stertz. William Morrow & Co., 2000

Web Sites

    www.ismbc.org
    Information Systems Management Benchmarking Consortium, a nonprofit association of technology and merger management executives

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