Strategy and Tactics of Pricing: A Guide to Profitable Decision Making By Thomas T. Nagle and Reed K. Holden. Prentice Hall PTR, January 2002
"Pricing as Entrepreneurial Behavior" By Minet Schindehutte and Michael H. Morris. Business Horizons: Indiana University Kelley School of Business, JulyAug. 2001, pp. 4148
Web Sites
www.pricing-advisor.com The Web site of the Professional Pricing Society, a nonprofit organization of pricing and marketing professionals