BUSINESS INTELLIGENCE

The Long Journey to Analytics ROI

A new survey of 600 executives in the U.S. and the U.K. conducted by Accenture finds that belief in the business value of analytics at this point is more an article of faith than science.

It’s clear that while the executives surveyed are continuing to increase... Read More »

NASCAR Uses Big Data to Better Engage With Fans

NASCAR supports its vast ecosystem--race teams, sponsors and more—with custom-tailored analysis of fan sentiment about its products and services.

Some CEOs Disregard Social-Media Reputation

Are your organization's executives providing little more than lip service to social media? Prior surveys presented here have indicated that high-performing companies take a pro-active approach to the monitoring, analyzing and responding of the comments of social media users. Still, a surprising number of CEOs aren't considering social-media reputation in making decisions, and some still... Read More »

CIOs Turn to Social Media as a Purchasing Tool

By now, we all know that organizations are taking full advantage of social media to closely connect with customers and to promote their products and services. But new research presented by LinkedIn reveals that social networks have emerged as a top purchase-evaluation tool among CIOs and IT decision makers. The vast majority of these tech professionals connect to IT vendors on social media... Read More »

Managers Unclear About Impact of Social Business

The social-media train continues to gain momentum. Especially when more companies than ever now view social business as a key focus of current and future investment, according to a recent survey from IBM. Yet, while executives are eager to exploit social-media business tools to boost sales, improve collaboration and enhance the customer experience, considerable reservations exist about... Read More »

IBM Connections Melds the Social Business With Big Data Analytics

IBM announced a new version of its IBM Connections software that brings the power of big data analytics to social business. Read More »

Successful Businesses Have a Big Data Strategy, SAS Study Finds

According to a recent survey sponsored by SAS, businesses with a big data strategy are likely to be more successful than those without one. Read More »

Business Intelligence Slideshow: Top Five Cities for Big Data IT Specialists

Big Data has emerged as a $100 billion market, and it's growing at 10% a year, according to published reports. As a result, CIOs are now finding themselves under the gun to improve the ways in which they help their business colleagues mine and analyze this abundance of information. Demand for IT workers who excel within this technology niche is expected to surge, as organizations seek to... Read More »

Open Data More Valuable Than Big Data, Gartner Says

A Gartner report suggests open data can be more valuable to businesses than collecting big data. Read More »

GNS Healthcare to Develop Big Data Computer Model for Huntington's Disease

GNS Healthcare will use its supercomputing analytics platform to develop a computer model that can aid CHDI Foundation in discovering treatment options for Huntington's disease. Read More »