IT Management Slideshow: Social Media And Employee Recruitment: A Good Idea or A Waste of Time?By Don Reisinger | Posted 05-02-2012
Less Social Media
According to CareerBuilder, only 37 percent of respondents say they research job candidates on social-networking sites, down from 45 percent in 2009.
That figure would be much higher -- by 15 percentage points, in fact -- if not for respondents saying that their respective companies prohibit using social media to screen would-be employees.
What do you look for on social networks? According to CareerBuilder, 65 percent of respondents want see how the candidate presents himself or herself.
Half of respondents said that they check social-media sites to see if would-be employees are "a good fit for the company culture."
About 45 percent of respondents say they use social networks to find out about a respective candidate's job qualifications.
34 percent of respondents said that they've decided against hiring a person because of what they found on their social network profiles.
Watch Those Posts
One out of every two respondents said that they've found "provocative/inappropriate" images or information on a person's social profile, causing them not to hire the person.
(Un) Happy Hour
45 percent of respondents said that they didn't hire someone because their social media research turned up evidence of the person's use of drugs or alcohol.
A Little Personal
Nearly 60 percent of respondents said that they look at a candidate's social network profiles to learn more about their personality.
A Little Professional
55 percent of respondents say they head to social networks to see if a job candidate can convey "a professional image."
Employers are most likely to use Facebook -- 65 percent of respondents confirm its use -- than any other social network for evaluating job candidates.
LinkedIn Close Second
63 percent of respondents say that they use LinkedIn to research candidates.
Twitter? Not So Much
Only 16 percent of respondents say that they head over to Twitter to find out about a person.