Book Brief: Contagious Success

By Paul B. Brown  |  Posted 10-01-2004
Contagious Success: Spreading High Performance Throughout Your Organization
By Susan Lucia Annunzio
Portfolio, November 2004 288 pages, $24.95

Annunzio, a consultant, has conducted a research study that proves something you already know. A limited number of your workers—she puts the figure at around 10 percent—are the most productive, have the best ideas and are best equipped to deal with a rapidly changing competitive marketplace. Her big idea? Leverage that talent by having them share what makes them so successful with the employees who are almost as good. Annunzio spends the rest of the book basically outlining how senior managers can stay out of the way so that learning can happen.