Companies Fall Short of Big Data's Potential

By Dennis McCafferty  |  Posted 11-09-2012

Companies Fall Short of Big Data's Potential

Big Failure
41% of global executives say they are either somewhat or completely inadequate at collecting and analyzing big data.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Out of the Loop
48% of these executives say someone other than the CIO drives big data processes.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Holding Firm
47% say they don't expect additional investment to increase their big data capabilities within the next three years.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Knowledge Is Power
45% say more big data would have better enabled them to make their last significant information-driven decision.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Agile Workforce
63% feel that allowing workers to harness big data will help them make better and faster decisions.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Improved Radar
45% feel that big data would help workers better identify business opportunities that weren't previously apparent.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Risk Reward
31% say big data would enable workers to manage risk more effectively.

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Why Big data Is Needed
To better seize market opportunities: 66%
To improve customer retention: 55%
To compete more effectively:41%
To boost financial performance:35%

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Most In-Demand Sources of Big Data
Internal data: 61%
External Web content: 50%
Social media: 39%

Companies Fall Short of Big Data's Potential

Companies Fall Short of Big Data's Potential

Roadblocks to Expanding Big Data to Staff
High costs: 37%
Not an executive priority: 32%
Skilled worker shortage: 27%
Security concerns: 22%
Tech complexities: 22%

Companies Fall Short of Big Data's Potential