Best Practices of Mobile Technology Leaders

By Karen A. Frenkel  |  Posted 07-24-2013

Best Practices of Mobile Technology Leaders

The Shift to Mobile Has Arrived  Today, employees bring about 2 billion mobile devices to work. IDC believes that by 2016, employee-owned smartphones, tablets and laptops in the workplace will grow to 5.25 billion. They expect support in accessing databases and applications, creating new demands on the corporate network.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Pumping up the Volume Mobile interactions and transactions generate huge amounts of data that can lead to insights that produce better products, services and returns on customer engagement. Mobile business transactions require real-time responses, anywhere, anytime. A robust and secure IT infrastructure must support mobile transaction volumes and velocities.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Four Stages of Mobile Infrastructure Maturity  The four stages of mobile infrastructure maturity include evaluators (35%), piloters (17%), experimenters (28%) and leaders (20%).

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Infrastructure Evaluators  Evaluators have not clearly defined a mobile strategy even at the departmental level. They take an ad hoc approach to their IT mobile infrastructure and have few, if any, mobility technology initiatives underway.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Infrastructure Piloters Piloters recognize mobile as a priority and have initiated some mobility projects. They take a measured approach to supporting mobile infrastructure by implementing it at the business unit or departmental level, but haven’t integrated their mobile IT requirements into an enterprise-wide strategy.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Infrastructure Experimenters Experimenters are evaluating or implementing a limited number of mobility technology initiatives. They are likely to have mobile policies in place, but are conservative and wait to expand until they are clear on the ROI.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Leaders in Mobile Technology Mobile technology leaders have an enterprise-wide and strategic approach to mobile IT infrastructure and have a greater number of mobility technology initiatives underway. These are well-integrated across the organization.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Technology Leaders Are Winners Mobile technology leaders outperform their peers. Mobile technology leaders have four times as many increased customer engagements and interactions, and four times as many enhanced employee productivity and increased sales. Twice as many of them have IT budget increases of 10% versus their peers, and increased revenues of over 10% a year.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Keys For Success: Plan, Integrate, Optimize and Manage Unlike their peers, mobile tech leaders plan for mobile development and establish strategies and priorities; integrate mobile across the enterprise, rather than treat it as a one-off project; optimize mobile infrastructure for access and performance; and manage mobile for security and efficiency.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Tech Leaders’ Strategies and Policies  Mobile technology leaders establish mobile security policies at over twice the rate of other IT organizations. They are also five times more likely to plan enhancements to the mobile infrastructure. And they are four times more likely to develop and refine a mobile application strategy.

Best Practices of Mobile Technology Leaders

Best Practices of Mobile Technology Leaders

Mobile Tech Leaders’ Applications and Marketing Savvy Mobile technology leaders develop mobile apps at five times the rate of their peers, providing sales force automation, field service and point of sale for their mobile employees. Also, they connect IT with marketing, sales and line of business leaders to develop and test apps that increase customer interaction and improve customer service.

Best Practices of Mobile Technology Leaders