The Tipping Point
The New Reality for Customer Engagement
A list of the most provocative, engaging business books of all-time, and what they should mean for business and IT managers.
The Tipping Point: How Little Things Can Make a Big Difference
By Malcolm Gladwell
Back Bay Books
The New Yorker writer's book, a multifaceted look at the boiling points that force change, quickly became a favorite among managers looking to do just that within their organizations. Tipping Point contains a number of evergreen lessons for managers and strategists of all kinds.
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