IT Management Slideshow: Mining Social Media for Customer Trends

By Dennis McCafferty  |  Posted 05-20-2010
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Mining Social Media for Customer Trends

Mining Social Media for Customer Trends

80% of information generated daily is unstructured, a figure boosted by the popularity of social media.
With its SPSS Modeler software, IBM aims to help enterprises make better customer decisions based upon what's being posted on social-media sites.
Dennis McCafferty is a freelance writer for Baseline Magazine.


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