Management Vs. Technical Innovation: Which is More Important?

By CIOinsight  |  Posted 10-15-2007 Print Email

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CIOs are evenly divided on the type of innovation that gives a company a competitive advantage.

In The Future of Management, strategy guru Gary Hamel argues that management innovation is the chief source of long-lasting competitive advantage. But do CIOs, whose "biggest hurdle" Hamel says is to "think differently about management and admit that traditional roles and prerogatives must change," agree? Turns out they're divided: Half feel technological innovation is more important than management innovation, and vice versa.


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