How the Digital Age Is Changing Business Forever

 
 
By Dennis McCafferty  |  Posted 04-22-2015 Email
 
 
 
 
 
 
 
 
 
  • Previous
    Data Dilemmas
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    Data Dilemmas

    50% of survey respondents said they are experiencing data overload, and 49% admit that they do not know how to capitalize on the data. Only three out of 10 said they can act on data in real time.
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    Out of the Loop
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    Out of the Loop

    Nearly two-thirds of those surveyed said they either do not have a structured, systematic way to keep executives informed about analytics and tech on a continuous basis, or that they have a system, but it's not widely adopted.
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    Brave New World
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    Brave New World

    93% said tech has changed customer expectations.
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    What Customers Most Seek From Companies
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    What Customers Most Seek From Companies

    Faster access to services: 55%, 24/7 availability from company: 53%, More platforms: 50%, Personalized experiences: 47%
  • Previous
    ‘Round the Clock, Part I
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    ‘Round the Clock, Part I

    43% of survey respondents said they offer 24/7 access to products and services, and 23% said they plan to do so within the next 12 months.
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    ‘Round the Clock, Part II
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    ‘Round the Clock, Part II

    81% said their companies have the capacity to be "always on" and operate in real time, but only 29% do so organizationwide.
  • Previous
    Biggest Technology Business Impact-Makers
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    Biggest Technology Business Impact-Makers

    Mobile devices: 66%, Data analytics: 51%, Cloud computing: 45%, Social media: 40%, Internet of things: 34%
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    Top Valued Business Capabilities of a Company
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    Top Valued Business Capabilities of a Company

    Predictively spotting new opportunities: 60%, Demonstrating transparency and trust: 56%, Innovating in an agile way: 55%
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    Competitive Advantage
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    Competitive Advantage

    43% of survey respondents said they use predictive insight to find cost savings, and 40% said they do so to identify consumer trends.
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    Limited Education
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    Limited Education

    84% said their organization has started to pursue continuous learning to some extent, but only one-third do it companywide.
 

Remember when offices closed at 5 p.m.? Or stores shut down on Sundays? While this was the norm just a generation ago, it may seem like an eternity for CIOs and other executive leaders. That's because the digital age continues to change all the rules seemingly every day. To lend perspective, a recent survey from EMC and the Institute for the Future takes a broad view of a wide range of impactful, tech-driven changes. The resulting Information Generation report reveals, for example, that customers are increasingly expecting more from companies–including faster access to services and 24/7 company availability, not to mention more platforms and highly personalized interactions. Analytics certainly plays a big role in the ongoing transformation, but many organization leaders confess that they're struggling with data overload. In addition, a significant share said they don't know how to capitalize on data, or act upon it in real time. It would help, findings show, if more IT departments deployed a systematic way to keep execs informed about tech and analytics on a constant basis–another quality lacking within today's organizations. An estimated 3,600 global directors and C-suite level executives took part in the research, which was conducted by Vanson Bourne.

 
 
 
 
 
Dennis McCafferty is a freelance writer for Baseline Magazine.

 
 
 
 
 
 

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