Maintain White SpaceBy Dennis McCafferty
Respect your audience's time and attention. Don't toss in a slew of unnecessary numbers.
Too Many Digits
Presenting numbers to the nearest penny is often unnecessary and distracts readers from the important figures.
Maintain White Space
An uncluttered look on the page makes for a cleaner presentation.
Your Presentation Is Not a Ransom Note
Don't use unusual fonts or visual tricks for no apparent reason.
No Squinting Allowed
Font size should be large enough so all figures are clear to all.
Use comparisons to give your data meaning and relevance to your audience.
For date-dependent numbers, be consistent with whether you're going in forward or reverse chronological order.
Ditch Alphabet Soup
Always avoid arcane acronyms.
Setting templates saves time and creates consistent style across slides.
Knowing where your numbers come from helps you look informed and prepared before an audience.