Social BPM Factors in Human Experience

By Dennis McCafferty

Definition of Social Computing

It's a set of computer-software capabilities that automates social conventions - whether personal networking, information sharing and/or collaboration.

Social Network Sites

In the old days, you shared pictures online. Today, social network sites focus on human interaction and information gathered as a result of exchanged pictures, links, and information.

Social Technology Discovers All Needed Information

No matter how small, organizations can capture, rank and share everything, to evaluate patterns and suggest process improvements.

Three Critical Ways Social Computing is Changing Business Processes:

1. Organic Systems Overcome Organizational StructuresIndividuals now greatly define the content, preferences, look and feel of the technology they use. IT no longer solely calls the shots.

Three Critical Ways Social Computing is Changing Business Processes:

2. Crowd Opinion RulesTraditional BPM systems determine priorities and direct workflow based upon pre-set structure. Social computing BPM relies on app users to define these things.

Three Critical Ways Social Computing is Changing Business Processes:

3. Think "Community" Instead of "Department"Virtual communities no longer geographically defined. In organizations, individuals are chosen according to their talents, regardless of department.

How BPM Automation Benefits from Community Model

Participants from different departments, or even from different organizations, can collaborate on improving business processes to build an optimized community.

Agility of Social BPM is Key

It's tied to how quickly all participants can react to change, and then push change through the BPM lifecycle.

Social BPM Factors in Human Experience

In automating a sales transaction, for example, it takes into account the communications and collaboration among all parties: the customer, salesperson, management, order-fulfillers and customer service reps.

The Next Frontier for Social BPM:

Unstructured Process Management will enhance the ability of knowledge workers to manage outcomes by having timely access to changing information.

This article was originally published on 12-09-2011