Its what your CEO wantsBy Don Reisinger
Compelling product designs
If there is anything that Apple is good at, it's product design. The company's Macs, iPhones, and iPads are top-of-the-line in their respective markets when it comes to design.
The sincerest form of flattery
A host of Apple competitors are trying to mimic the Cupertino, CA-based company's products. Ask yourself: Is it better to go with the vendor that's innovating, or one that's trying to follow the leader?
It's hard to argue that Apple is delivering some of the most elegantly designed, effective computing products on the market today. There's something to be said for devices that will last and get the job done as efficiently as possible. Apple is offering that.
Itâs what your employees want
If you polled employees on what products they would like to see come to the office, chances are they would nearly unanimously say Apple's devices. That alone makes it extremely difficult for CIOs to keep telling employees they need to look elsewhere for devices.
Its what your CEO wants
Your CEO might not know much about servers, switches, and the cloud, but we're betting he or she is interested in iPhone and iPad. If your CEO hasn't already asked you about using Apple products in the office, it's just a matter of time.
Android is not a winner
Mobile devices running Android are also wildly popular among your workers. The only trouble is, Android isn't nearly as enterprise-friendly as it should be, and suffers from security problems that should scare CIOs. Forced to choose between iOS and Android, the latter is a tough sell.
RIM Is Changing
Research In Motion's BlackBerry smartphones and BlackBerry Enterprise Server have been the CIO's ally in the mobile space for quite some time. But, RIM is starting to become far more Apple-like in its product designs and software as it strives to court consumers. In the process, it's making some CIOs wonder whether it still deserves its place as a leading enterprise provider.
Windows security remains a major issue for many CIOs. Looking for an answer to those troubles, you might consider Mac OS X. The operating system is well built, and it is more secure than Windows. Debate rages over why that is the case, but it's worth considering before you say "no" to Apple Macs.
Concerns over Microsoftâs focus
Windows 8 is launching next year, and when it does, it will offer a vastly changed design that might scare some enterprise users. What's more, the company's obsession with the Web and mobile platforms is enough to make even the most supportive CIOs wonder if their loyalty to the software giant is misplaced.
What will come of PCs?
Much has been made of late about the future of the PC, and HP's decision to spin off its PC business has only added fuel to speculation about the death of the PC. As a frontrunner in the tablet and mobile spaces, Apple's already poised for any transition, even as it continues to innovate with its personal computer designs.