Study: Leading Retail Sites Slow to Adopt AJAXBy Darryl K. Taft | Posted 01-05-2007
The survey, conducted by Brulant, an online systems solutions building and marketing company, during October and November of 2006, showed that many top retailersincluding Ace Hardware, AutoZone, Bed Bath & Beyond, Books a Million, Circuit City Stores and Eddie Bauerare not using AJAX on their Web sites. Retailers that are using AJAX include Abercrombie & Fitch, Amazon.com, Blockbuster, Crate and Barrel, and Gap.
The Brulant study examined the policies of 115 leading online retailers over their use of both "simple" and "advanced" AJAX development. For the purposes of the study, simple AJAX was defined as when AJAX technology is used to retrieve additional product details prompted by hovering or clicking a quick-view link. Advanced AJAX was defined as when AJAX technology is used in the overall shopping experience to provide additional product detail information such as scrolling marketing spots and to add to cart functionality.
19.3 percent of study respondents said they have been using simple AJAX, and 6.1 percent said they were using advanced AJAX development.
Read the full story on eWeek.com: Study: Leading Retail Sites Slow to Adopt AJAX