Don’t Fall on the Wrong Side of the Digital Divide

Don’t Fall on the Wrong Side of the Digital Divide

The business world is being divided into data-enabled leaders—and those who struggle with deploying analytics and big-data initiatives.

70% of survey respondents said their company is focused more on operations analytics than on customer and front-end analytics.

69% said their organization has been no less than “moderately successful” in achieving objectives from operations analytics.

59% cite the ineffective collaboration of analytics in different functional areas as a significant business challenge.

68% of survey respondents at game-changers said their organization utilizes more than half of its operations data, compared to 45% of those at laggards who said their company does this.

59% of those at game-changers said their company routinely collects unstructured data to improve data quality, but only 27% of those at laggards said their organization does this.

52% of those at game-changers said analytics is an essential component of their decision-making, but just 28% of those at laggards agree.

48% of those at game-changers said their organization routinely uses external data to enhance insights, while only 23% of those at laggards say their company is doing this.

43% of those at game-changers said their organization has completely integrated data sets, compared to just 11% of those at laggards who claim the same.