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Google Android to Have 45% of Market by 2016

By CIOinsight  |  Posted 04-01-2011 Print
Google's Android platform will have a 45 percent market share by 2016, ABI Research said. Meanwhile, Windows Phone 7 will have a mere 7 percent share.

Google's Android operating system will rise to command 45 percent of smartphone market share worldwide by 2016, ABI Research said March 31.

The market researcher, which said Android accounted for 69 million of the 302 million smartphones shipped in 2010, said the phasing out of Nokia's Symbian OS over the next two years would leave a share vacuum.

Meanwhile Apple's iOS should command 19 percent market share in 2016, with Research in Motion's Blackberry falling from 16 percent share in 2010 to 14 percent for 2016.

This is owed less to falling Blackberry shipments and more to its relegation to niche status as an enterprise smartphone platform.

Interestingly, ABI also sees Samsung's Bada platform as more primed to take some of the Symbian share than Microsoft's Windows Phone 7, which has struggled in the early going with slow sales and misfiring updates, according to eWEEK's Microsoft Watch blog.

ABI analyst Michael Morgan noted that with 4 million units shipped in 2010, Bada has taken off "very well, very fast," and may reach 10 percent market share by 2016.

Conversely, Morgan said Windows Phone 7, which shipped 2 million handsets in last year's fourth quarter, would have to "find incredible success through its Nokia channel to take more than 7 percent of the market by 2016."

For more, read the eWEEK article: Android to Have 45% of Smartphone Market in 2016.


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