Loyalty Programs: How 4 Companies Foster Loyalty

Competition for repeat business is fierce. Here’s how some leading companies work to keep loyal customers coming back for more.

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  • 7-Eleven’s CIO: Contactless Payment Is Here

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  • Harrah’s Bets on IT

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  • Albertson’s: A Shot at the Crown

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  • Feds Crack Down on Bank Gift Cards, Retail May Be Next

    The increased fee disclosure requirements could benefit retailers, as the purpose of a gift card is to encourage customer loyalty.

  • Trends: Loyalty Programs

    Nearly 75 percent of shoppers in the U.S. now belong to at least one loyalty program—but how well do they work? The short answer: not as well as they might. We look at why, and analyze how advances in customer data collection are helping three companies—Dorothy Lane Market Inc., Harrah’s Entertainment Inc. and eBay Inc.—to revise their business strategies in different ways.

  • Eastman Kodak: Picture Imperfect

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  • CIO Insight Staff
    CIO Insight Staff
    CIO Insight offers thought leadership and best practices in the IT security and management industry while providing expert recommendations on software solutions for IT leaders. It is the trusted resource for security professionals who need network monitoring technology and solutions to maintain regulatory compliance for their teams and organizations.

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