Consumers Want Smartphones, Not Tablets: Gartner

While major

electronics vendors from Samsung to Hewlett-Packard and Motorola are making

giant “to-dos” over their iPad-competing tablet efforts, these devices actually

rank lowest on Americans’ shopping lists this year, Gartner revealed in a Feb.

17 study.

When polled

about the devices they planned to purchase in 2011, the majority of Americans

said they had their eyes on an open-source operating system (we’re looking at

you, Android) smartphone. Laptops ranked second, followed by desktops, feature

phones, e-book readers and, in sixth place, tablets.

“Continued

low retail pricing and widespread adoption of applications like Web browsing, e-mail,

Twitter, Facebook, GPS and games will continue to stimulate consumer

demand,” Hugues de la Vergne, principal research analyst at Gartner, said

in a statement. He added that in 2010, “aggressive operator device subsidies

and lower-cost monthly data plans” helped to drive smartphone purchases.

Expected to

climb still higher, Gartner forecasts that U.S. smartphone sales will jump from

2010’s 67 million units to 95 million units by year’s end. By contrast, mobile

PC shipments are expected to rise, during the same period, from 45.6 million

units to 50.9 million units.

Tablets,

according to research firm IDC, are expected to finish 2011 with 45 million

units shipping and grow to nearly 71 million units in 2012.

For more, read the eWeek article: Smartphones, Not Tablets, Top Consumer Shopping Lists: Gartner.

CIO Insight Staff
CIO Insight Staff
CIO Insight offers thought leadership and best practices in the IT security and management industry while providing expert recommendations on software solutions for IT leaders. It is the trusted resource for security professionals who need network monitoring technology and solutions to maintain regulatory compliance for their teams and organizations.

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