Motorola Xoom's Steep Pricetag Baffles Analysts, Consumers | CIO Insight

Motorola Xoom’s Steep Pricetag Baffles Analysts, Consumers

Feb 14, 2011
1 minute read

Consumers and analysts continue to be flummoxed by the alleged price points

for the Motorola Xoom tablet, which is expected to launch from Verizon Wireless

and Best Buy this month.

Android Central said the Xoom, the first computer to be based on Google’s Android

3.0 operating system tailored for tablets, will cost $799 from Verizon

Wireless, sans contract.

Engadget rekindled the fire Feb. 6 when it received this Best Buy ad,

which also hawked the tablet for $799. Now Best Buy’s Website lists the Xoom at a whopping $1,199, which can only be an

unsubsidized price point.

Adding gasoline to the conflagration is the fact that Xoom buyers will have

to grab a 3G data plan to enable WiFi.

For the purpose of this report, let’s take what we assume is the subsidized

Xoom price point at $799 instead of the $1,199 price point, which is extremely

unlikely to be the popular purchase plan.

For more, read the eWeek article: Motorola Xoom Pricing Confounds Consumers, Analysts.

CIO Insight Staff

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