How Tech Tools Can Grow Customer Loyalty | CIO Insight

How Tech Tools Can Grow Customer Loyalty

Oct 28, 2016
1 minute read

How Tech Tools Can Grow Customer Loyalty

How Tech Tools Can Grow Customer LoyaltyHow Tech Tools Can Grow Customer Loyalty

IT solutions that enhance the ability to listen to customers are emerging as top tools to boost satisfaction levels among those customers.

Closely KeptClosely Kept

88% of survey respondents believe that retaining customers is more cost-effective than acquiring new ones.

Influential VoiceInfluential Voice

97% said customer satisfaction is increasingly driving business performance, and 94% said satisfied customers are increasingly becoming brand ambassadors.

Consumer ReportConsumer Report

89% said that receiving instant feedback from customers helps their organization capture opportunities and solve problems.

Timely DeploymentTimely Deployment

73% said their company is using tech tools that leverage customer feedback to develop real-time strategies.

Greater PriorityGreater Priority

89% said companies need to focus more now on customer outcomes (like retention, satisfaction, etc.) than outputs (such as products and services).

People PowerPeople Power

99% believe that employees are their organization’s most valuable asset.

Scouting Tool, Part IScouting Tool, Part I

94% said customer feedback can help their organization retain good employees.

Scouting Tool, Part IIScouting Tool, Part II

90% feel that customer feedback can help identify rising stars among their staffers.

Appreciative GestureAppreciative Gesture

99% said recognizing employee contributions helps retain good workers.

Dennis McCafferty

Dennis McCafferty is a contributor to CIO Insight. He covers topics such as IT leadership, IT strategy, collaboration, and IT for businesses.

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