Why Wearable Tech Needs Killer Business Apps

By Dennis McCafferty  |  Posted 05-01-2015 Email

The vast majority of organizations plan to increase spending on wearable tech over the next year, according to a recent survey from Salesforce.com. The resulting report, "Putting Wearables to Work," reveals that IT leadership and other company decision-makers consider wearable tech as critical to future success, given that such implementations have already positively impacted business performance. For starters, these technologies are currently helping departments better manage employee time and communications. In fact, the entire trend has created what's sure to be a new tech buzz phrase–"BYOW," or bring your own wearable. "Wearables are the next phase of the mobile revolution," said Lindsey Irvine, global director of strategic partnerships for Salesforce. "Like smartphones before them, the key to success for wearables in the enterprise is all about the killer business apps. (There's a) tremendous opportunity for wearable use cases to drive significant business value." An estimated 500 professionals who are currently using, piloting or planning to implement wearable tech in the enterprise took part in the research.

Dennis McCafferty is a freelance writer for Baseline Magazine.


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