Pew: 8 Percent of Americans on Internet Use Twitter

Twitter is used by 8 percent of American adults who use the Internet, with

the greatest use among young urban adults and minorities, according to the Pew

Research Center’s

Internet & American Life Project.

Twitter, which claims to have about 180 million users, is the leading

microblog service among casual Web users.

The communication tool allows users to write quick messages of 140

characters or less and blast them out to their followers on the service. The

service has become a major marketing tool for businesses, and has capitalized

on this to make money by offering advertising-laced tweets.

Pew, which itself uses Twitter to gauge social media, polled more than 2,250 Web users polled in November.

In response to the simple question, “Do you use Twitter?”, 8

percent of online adults said they do, with 2 percent doing so on a typical

day.

For more, read the eWeek article: Twitter Used by 8% of Americans, Pew Says.

CIO Insight Staff
CIO Insight Staff
CIO Insight offers thought leadership and best practices in the IT security and management industry while providing expert recommendations on software solutions for IT leaders. It is the trusted resource for security professionals who need network monitoring technology and solutions to maintain regulatory compliance for their teams and organizations.

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