The New Reality for Customer Engagement
Date: 5/31/2018 @ 1 p.m. ET
Books and Papers
- From Promise to Performance: A Journey of Transformation at SmithKline Beecham
By Robert P. Bauman. Harvard Business School Publishing, 1996
- Managing Cultural Differences: Effective Strategy and Execution Across Cultures in Global Corporate Alliances
By Piero Morosini. Elsevier Science, 1998
- Taken for a Ride: How Daimler-Benz Drove Off with Chrysler
By Bill Vlasic and Bradley A. Stertz. William Morrow & Co., 2000
- "Information Technology Management in a Merger and Acquisition Strategy"
Information Systems Management Benchmarking Consortium, a nonprofit association of technology and merger management executives
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