SAP’s BusinessObjects Platform Gets Twitter, Mobility and BI Enhancements

NEW YORK — SAP used a high-profile presentation to unveil

version 4.0 of its business intelligence (BI) and enterprise information

management (EIM) solutions from its SAP BusinessObjects platform, in a bid to

compete more heartily in the enterprise against Oracle, IBM, Microsoft and

other tech giants. In keeping with current trends, the updates emphasize

support for mobile devices and information from social networks.

“Being able to engage people, and react instantly to a

problem or opportunity, is what we’re here to talk about,” Steve Lucas, SAP’s

general manager and global head of business analytics, told an audience

gathered in a Times Square hotel. “You want information now, immediately, as it

happens.”

How people consume their business intelligence has changed,

he added. Now, the paradigm is shifting towards mobile. Hence, SAP’s latest

offerings include support for devices such as the BlackBerry Torch, the

upcoming BlackBerry PlayBook tablet, and the iPad.

The rise of social networking has also complicated life for

any number of businesses, whose short-term fortunes can sometimes rise or fall

based on a single Tweet gone viral. Many of SAP’s rivals, notably

Salesforce.com, have introduced features into their CRM platforms and other

offerings that allow employees to monitor Twitter and similar services in real-time.

For more, read the eWeek article: SAP Updates Leverage Mobility, Twitter, Tablets, BI.

CIO Insight Staff
CIO Insight Staff
CIO Insight offers thought leadership and best practices in the IT security and management industry while providing expert recommendations on software solutions for IT leaders. It is the trusted resource for security professionals who need network monitoring technology and solutions to maintain regulatory compliance for their teams and organizations.

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