Companies Investing More in Innovation
77% of executives say that innovation and product development ranks as a top priority—if not a top three one.
70% indicate that organization leadership is committed to innovation, compared to 60% in 2012.
67% have cross-functional teams working on innovation projects, as opposed to 56% last year.
65% indicate that their organization brings a “deep understanding” of users and the market to innovation projects, compared to 54% last year.
65% say proper infrastructure is made available for these efforts, as opposed to 55% in 2012.
64% say they staff the right people on these projects, compared to 54% last year.
63% indicate that related decision-making processes are clear and transparent, as opposed to 53% in 2012.
59% say these projects receive sufficient budgeting and resources, compared to 52% last year.
56% indicate that incentives and recognition are linked to innovation contributions, compared to 46% in 2012.
53% say these projects are completed on time, as opposed to 44% a year ago.