Mapping Business Relationships

Written By
Edward Cone
Edward Cone
Published: Oct 8, 2007
Updated: May 12, 2021
1 minute read

Social networking vendors aiming for the enterprise market—and there are dozens of them—create a variety of tools to express and explain relationships among employees, customers
and suppliers. San Francisco-based Leverage Software uses its visually striking “People Map” (below) to show how people relate to each other and meet the business need at hand. The humanoid figures in the image are color-coded as to job function and positioned on the map to show the relevance of their roles or interests to the current task. Leverage allows searches via a variety of parameters, including tagging (identifying words or phrases added by users), rating systems and use of the system by individuals.


Edward Cone

Edward Cone

Content Writer

Senior Writer and author of the Know It All blogEd Cone has worked as a contributing editor at Wired, a staff writer at Forbes, a senior writer for Ziff Davis with Baseline and Interactive Week, and as a freelancer based in Paris and then North Carolina for a wide variety of magazines and papers including the International Herald Tribune, Texas Monthly, and Playboy. He writes an opinion column in his hometown paper, the Greensboro News & Record, and publishes the semi-popular EdCone.com weblog. He lives in North Carolina with his wife, Lisa, two kids, and a dog.

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