Marketing and research specialist Infogroup, a provider of local business
listings and points of interest (POI) data
for navigation, local search and location-based service applications, announced
that its ExpressUpdate service now offers local and national businesses the
opportunity to include additional information in their business listings.
ExpressUpdate provides a single-step process for both Infogroup data partners
and local businesses to add and update their business listings for distribution
to Infogroup’s network of outlets, including the top search engines, navigation
devices and 411 services.
Infogroup’s additional fields of enhanced content are designed to meet the
growing demands of consumers for business details such as social media links,
business descriptions, products and services, keywords, photos, logos and more.
The additional fields offer businesses the ability to include more information
for popular search categories such as hotels (pet friendly, kitchens, shuttle,
pool, etc.); restaurants (price range, dress code, valet parking, etc.); golf
courses (number of holes, caddy service, private/public, etc.); service
stations (fuel types, diesel exhaust fluid, electric charging stations, etc.);
and others.
According to a company release, Infogroup powers the top five search engines,
90 percent of in-car navigation systems in North America,
and the sales and marketing systems in 85 percent of Fortune 100 companies. In
addition, Infogroup’s research is the provider of insight driven results and is
the provider of the CNN/Opinion Research Corporation Poll.
For more, read the eWeek article: Infogroup Provides Businesses with Expanded Business Listings.
