CEOs Unaware of Company Data Frustrations

By Dennis McCafferty  |  Posted 02-06-2015 Email

CEOs are convinced that their organizations are doing a far better job with data analytics than they actually are, according to a recent survey from Teradata. The report, titled "The Virtuous Circle of Data: Engaging Employees in Data and Transforming Your Business," reveals that most CIOs, directors and other executives believe that their companies do a poor job of capturing and distributing data. They also say data access is either strictly controlled and/or cumbersome. But a significant share of CEOs mistakenly feel that employees are getting access to all the data they need, while extracting relevant, actionable insights from the results. Clearly, corporate leadership, management and employees must do a better job of working together to maximize data's potential. "Organizations succeed when the data-driven vision and leadership are shared," said Chris Twogood, vice president of products and services marketing for Teradata. "And the benefits of data initiatives are consistently tracked, promoted and, most importantly, linked to corporate goals and business results." More than 360 global CIOs, CTOs, directors and other executives took part in the research.

Dennis McCafferty is a freelance writer for Baseline Magazine.


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