How to Prevent Website Downtime

By Karen A. Frenkel  |  Posted 11-27-2015 Email

News that the company site is down can be a CIO's worst-case scenario. Website outages annoy customers and can cause significant losses in sales and profits. They shake customers' confidence in your site and can push them to a competitor, costing significant revenue. Today, companies compete in an always-on Web environment. Whether you run a fast-growing e-commerce startup or a Fortune 500 company, customers expect your Website to be available and reachable 24/7. Here are tips to avoid the nightmare of downtime by Corey Hamilton, product marketing manager at Dyn, a cloud-based Internet performance company. While these considerations can help many companies avoid downtime, sometimes outages happen despite the best preparation. Companies that succeed during downtime don't just have redundancy, load-balancing measures and other tactics in place—they also have an emergency plan.

Karen A. Frenkel writes about technology and innovation and lives in New York City.


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