Is Analytics the Solution to the Big Data Problem?

By Don Reisinger  |  Posted 09-04-2013 Email

Big data is proving to be an important trend in the enterprise. Companies around the globe are investing heavily in big data, and more firms than ever are trying to determine how they can best-use the mountains and mountains of information in their possession. Software like Hadoop helps with data analysis since it crunches data and converts it into data loads that can be more easily analyzed and used for business use, but a recent survey of 200 IT professionals from IT operations analytics company Evolven indicates that the main issue companies are having with big data is analyzing it all and packaging in such a way as it becomes actionable. "Similar organizations struggle as they face overwhelming amounts of change and configuration data," says Sasha Gilenson, CEO at Evolven. "So it comes as no surprise that this many IT professionals see IT analytics as such a promising solution, ready to succeed in taking on the challenge where traditional [change and configuration management] tools have failed. This Change Management Report provides a snapshot of the state of IT operations and where more concerted efforts are needed."

Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Since then, he has written extremely popular columns for, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at


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