SHARE
Facebook X Pinterest WhatsApp

Google’s Web Search Domination Continues

Sep 19, 2008

Google extended an already wide lead in the U.S. Web search to 63.0 percent share of the market in August, its biggest monthly gain in five months, a report said on Thursday.

Yahoo, the No. 2 player in the U.S. Web search market saw its share of the business drop 0.9 percent to 19.6 from July while Microsoft, the No. 3 U.S. player, slipped 0.6 percent to 8.3 percent, according to comScore.

IAC InterActiveCorp’s Ask.com grew 0.3 percent to retain its fourth-place ranking while Time Warner’s AOL edged up 0.1 percent to 4.3 percent, according to August monthly data published by the market research firm said.

Google’s growing share of Web search and, by extension, its even larger role in the related market for Web search advertising, has lead rivals and some industry trade groups to complain to competition regulators in the United and Europe.

ComScore estimates that the number of searches performed by U.S. Web surfers on the five top search engines was virtually unchanged at 11.75 billion searches compared with July. The figure excludes searches users perform for mapping, local directory information or user-generated videos, it said.

Back to CIO Insight

Recommended for you...

What do Amazon, Microsoft, Meta, and IBM Have in Common? Tape Storage
Drew Robb
Aug 15, 2022
What Does Quantum Computing Mean for IT?
Devin Partida
Aug 11, 2022
Solving the Video Surveillance Retention Challenge 
Drew Robb
Jul 28, 2022
Top 6 IT Challenges in Healthcare
Lauren Hansen
Jun 21, 2022
CIO Insight Logo

CIO Insight offers thought leadership and best practices in the IT security and management industry while providing expert recommendations on software solutions for IT leaders. It is the trusted resource for security professionals who need to maintain regulatory compliance for their teams and organizations. CIO Insight is an ideal website for IT decision makers, systems integrators and administrators, and IT managers to stay informed about emerging technologies, software developments and trends in the IT security and management industry.

Property of TechnologyAdvice. © 2025 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.