From Global to Metanational: How Companies Win in the Knowledge Economy
By Yves Doz, Jose Santos and Peter Williamson
Harvard Business School Press, 2001
272 pages, $29.95
Three international strategy experts describe "metanationals"a new kind of global company that can sense and capture new knowledge worldwide, then apply it to out-innovate competitors and manage operations for maximum sales growth and profitability. The book draws on the models of Nokia Corp., PolyGram N.V. and STMicroelectronics N.V.
This article was originally published on 10-01-2001